Our vision
How?
By focusing investment on what most people want and use in gyms. Utilising innovative technology that makes the process of being a member and the experience of activity as easy and straightforward as possible.
This focus on affordable, flexible, and “value-for-money” memberships has fundamentally changed the gym industry over the past few years and opened up access to more activity, fitness and exercise to hundreds of thousands more people.
We are very proud of the environment we have created with our everybody welcome philosophy and the diversity of our membership across all our gyms.